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Items where Author is "Shee, Mei Sum"

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Final Year Project / Dissertation / Thesis

Choi, Wai Yan and Ang, Thong Kiat and Eng, Xiou Tin and Chai, Kein Yng and Shee, Mei Sum (2013) The influencing power of brand experience towards the purchase intention of fashion wear among generation Y. Final Year Project, UTAR.

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