UTAR Institutional Repository

Items where Division is "Institute of Postgraduate Studies & Research > Faculty of Business and Finance (FBF) - Kampar Campus > Master of Business Administration (Corporate Management)" and Year is 2024

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Shuke, An (2024) An analysis of how short-form video advertising on TikTok affects millennial hotel booking intention. Master dissertation/thesis, UTAR.

This list was generated on Fri Mar 20 05:44:51 2026 MYT.
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