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Andecedents of co-creative service innovation in social network sites (SNSS): Evidence from the hotel industry of Malaysia

Chai, Zi Ying (2019) Andecedents of co-creative service innovation in social network sites (SNSS): Evidence from the hotel industry of Malaysia. Final Year Project, UTAR.

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    Item Type: Final Year Project / Dissertation / Thesis (Final Year Project)
    Subjects: H Social Sciences > HF Commerce
    Divisions: Faculty of Accountancy and Management > Bachelor of International Business (Honours)
    Depositing User: Sg Long Library
    Date Deposited: 27 Feb 2023 14:25
    Last Modified: 27 Feb 2023 14:25
    URI: http://eprints.utar.edu.my/id/eprint/5069

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