Determinants of students’ satisfaction on blended learning at local private universities in Malaysia

Wong, Yi Mun and Yau, Pei En and You, Vivian (2025) Determinants of students’ satisfaction on blended learning at local private universities in Malaysia. Final Year Project, UTAR.

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Abstract

This study investigates and analyze the determinants of student satisfaction with blended learning at local private universities in Malaysia. The factors influencing students’ satisfaction with blended learning include student-instructor interaction, service quality, information quality, perceived usefulness, and perceived ease of use. The researchers focused on students studying at University Tunku Abdul Rahman (UTAR) and Sunway University which have implemented blended learning as part of their teaching approach. This paper aims to identify the impact of various factors on student satisfaction in this context. A total of 380 responses were successfully collected for this study through Google Forms which was used to distribute the questionnaire. The data from the respondents were analyzed using Statistical Package for Social Sciences (SPSS) Version 30 in both pilot and full studies. To test the significant relationship between the independent variables (student-instructor interaction, service quality, information quality, perceived usefulness, and perceived ease of use) and dependent variable (students’ satisfaction), the researchers employed Pearson correlation analysis and multiple linear regression analysis. In a nutshell, the results found that all explanatory variables (student-instructor interaction, service quality, information quality, perceived usefulness, and perceived ease of use) have a significant impact on the dependent variable (students’ satisfaction), as determined through Pearson correlation analysis and multiple linear regression analysis. Lastly, this study presents a summary of the key findings, discusses the research implications, highlights its limitations, and provides several recommendations for future research. Keywords: Student-Instructor Interaction, Service Quality, Information Quality, Perceived Usefulness, Perceived Ease of Use, Student Satisfaction Subject Area: LB2300 – 2430 Higher Education

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