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The Moderator Role of Corporate Marketing Governance to influence Customer Loyalty

Yee, Ng Chiat (2015) The Moderator Role of Corporate Marketing Governance to influence Customer Loyalty. Master dissertation/thesis, UTAR.

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      Item Type: Final Year Project / Dissertation / Thesis (Master dissertation/thesis)
      Subjects: H Social Sciences > H Social Sciences (General)
      Divisions: Institute of Postgraduate Studies & Research > Faculty of Accountancy and Management (FAM) - Sg. Long Campus > Master of Business Administration (Corporate Governance)
      Depositing User: Sg Long Library
      Date Deposited: 08 Jan 2016 11:06
      Last Modified: 08 Jan 2016 11:06
      URI: http://eprints.utar.edu.my/id/eprint/1879

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