Items where Author is "Lee, Choon Siang"
Group by: Item Type | No Grouping Number of items: 1. Yee, Mei Kuan and Khoo, Chong Heng and Kuit, Sui Yeong and Lee, Choon Siang and Tan, Yi Shi (2011) Customers’ perceptions of the marketing mix and the effect on Malaysian hypermarkets’ brand loyalty. Final Year Project, UTAR. |