UTAR Institutional Repository

Items where Division is "Faculty of Accountancy and Management > Bachelor of International Business (Honours)" and Year is 2023

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Number of items: 68.

A

Amretjit, Singh Khalae (2023) Factors that influence orgranization to engage with Ai-based tools. Final Year Project, UTAR.

C

Chan, Emily Kai An (2023) Factors influencing coffee purchase intention among generation Z in Malaysia. Final Year Project, UTAR.

Chan, Hong Yee (2023) Determinants of female final year students pursing as an entrepreneur. Final Year Project, UTAR.

Chan, Khai Yee (2023) The impulsiveness of gen Z buyers. a study of buy-now-pau-later services. Final Year Project, UTAR.

Chan, Yi Kei (2023) Legal framework on poverty alleviation: Comparative studies among Malaysia and United States. Final Year Project, UTAR.

Chen, Bonian (2023) The usage of live streaming in affecting customer purchase intention. Final Year Project, UTAR.

Chin, Simone (2023) Legal framework on gender equality in the workplace: Comparative study in Malaysia and India. Final Year Project, UTAR.

Chong, Chun Hong (2023) Factors influencing consumer intention to adopt social media for planning food tour in Klang Valley. Final Year Project, UTAR.

Choo, Sen Lin (2023) Factors that drive brain drain of generation z in Malaysia. Final Year Project, UTAR.

Choong, Cai Wen (2023) Factors influencing purchase intention towards green cosmetics in Malaysia. Final Year Project, UTAR.

Chu, Isabel Xin Lyn (2023) The impulsiveness of gen Z buyers in Tiktok live: a study of the competitive arousal model. Final Year Project, UTAR.

Chua, Wan Ying (2023) The factors affecting employee retention among young graduates. Final Year Project, UTAR.

Chung, Zheng Hang (2023) Factors influencing intention to use"buy online pickup in-store (bopis)" service for purchasing clothing. Final Year Project, UTAR.

E

Eng, Shi Yee (2023) The impact of short-form video as electronic word-of-mouth on consumer visit intention: a comparison between Tiktok and Instagram. Final Year Project, UTAR.

F

Foong, Jing Qi (2023) International business students understanding and learning approach towards courses based on bloom’s revised taxonomy. Final Year Project, UTAR.

G

Giam, Phoebe Xin Rou (2023) Determinants of university students' intention to become an entrepreneur. Final Year Project, UTAR.

Gloria Prasanna, Neelamekan (2023) The influence of cultural dimensions on entrepreneurial intentions. A gen-z Malaysian Chinese perspective. Final Year Project, UTAR.

Goh, Qian Feng (2023) Factors affecting brand loyalty in Malaysia retail industry. Final Year Project, UTAR.

H

Han, Haw Ze (2023) Comparison in terms of the legal framework of gender equality in education between Malaysia and United States. Final Year Project, UTAR.

Haw, Mei Kei (2023) Triggers of Malaysian consumers’ impulse purchase during live streaming. Final Year Project, UTAR.

He, YuanHanQing (2023) A comparative study of hospital patients' satisfaction in China and Malaysia. Final Year Project, UTAR.

Hee, Yuan Ni (2023) Comparatively child labor legislation in Malaysia and Australia affecting education policy. Final Year Project, UTAR.

Heng, Wei Ni (2023) Adoption of AI technology in education among UTAR students: the case of Chatgpt. Final Year Project, UTAR.

K

Khor, Xin Tian (2023) The impacts of social media advertisement on consumer purchase behavior among generation z. Final Year Project, UTAR.

Koh, Kaa Ven (2023) To buy or not to buy: Critical factors for c2c business model in internet and social commerce. Final Year Project, UTAR.

Kok, Chien Liang (2023) Uncovering the drivers of employee retention in hospitality industry in Klang Valley. Final Year Project, UTAR.

Kuek, Shu Hui (2023) The role of natural language processing in improving customer service and support in E-Commerce. Final Year Project, UTAR.

L

Lai, Eva May Wah (2023) A study of factors influencing green purchase intention among consumers in Selangor. Final Year Project, UTAR.

Lai, Wei Shen (2023) Factors influence university student to take Multi-Level Marketing (MLM) as career choice. Final Year Project, UTAR.

Lee, Uen Chian (2023) Factors influencing gen Z tourism destination choice behavior using social media. Final Year Project, UTAR.

Lee, Zi Yi (2023) Legal framework on affordable health: Comparative study between Malaysia and United States. Final Year Project, UTAR.

Leong, See Kei (2023) The moderators affect on social media addiction globally. Final Year Project, UTAR.

Liew, Ying Ying (2023) Critical factors for generation Z intention to pursue higher education. Final Year Project, UTAR.

Lim, Ke Yee (2023) Factors affecting the rate of employee retention in service industry. Final Year Project, UTAR.

Lim, Rui Wen (2023) Factors affecting green purchase intention among university students. Final Year Project, UTAR.

Lim, Sze Huey (2023) Firm and internal environmental factors that affect employee performance in MNCS. Final Year Project, UTAR.

Lim, Zhi Qian (2023) Building loyalty through satisfaction: Costa coffee self service vending machine. Final Year Project, UTAR.

Lim , Rachel Bei En (2023) Consumers acceptance towards augmented reality beauty shopping application in Malaysia. Final Year Project, UTAR.

Liow, Jia Ying (2023) A comparative study: exploring the food security in Malaysia and Singapore. Final Year Project, UTAR.

Loh, Pui Yee (2023) Factors influencing the intention to use buy now pay later in Malaysia. Final Year Project, UTAR.

Loh, Yi Wen (2023) Exploring the role of artificial intelligence (AI) in tertiary education: students' perspectives on non-human lecturers. Final Year Project, UTAR.

Loke, Kah Huey (2023) Factors influencing investment decision-making in stock market among millennials in Malaysia. Final Year Project, UTAR.

Loo, Jia Jun (2023) Impact of digital marketing on consumer behaviour among generation Z in Klang Valley. Final Year Project, UTAR.

Loo, Meng Jun (2023) Intention to buy eco- friendly packed product among Malaysian. Final Year Project, UTAR.

Loo, Wai Hong (2023) Influence of social media marketing on brand equiry, eWoM intention, and choice intention in higher education institution. Final Year Project, UTAR.

Low, Pei Yu (2023) The impact of live streaming commerce to MSMES' performance: a comparision between Tiktok and Facebook. Final Year Project, UTAR.

N

Ng, Kah Mun (2023) Digital advertising fraud prediction using OLS regression. Final Year Project, UTAR.

Ng, Suat Yin (2023) Factors that affect employees motivation among young graduate. Final Year Project, UTAR.

Ng , Kah Lok (2023) The impact of strategic management towards corporate performance - a case of Malaysian. Final Year Project, UTAR.

Nyeow , Pei Ni (2023) Factors affect employee productivity in Malaysia manufacturing industry. Final Year Project, UTAR.

O

Ooi, Joe Yee (2023) “Era with war of talent”: Impact of HRM practices on employee retention among Malaysian SMEs. Final Year Project, UTAR.

P

Pan, Hui Xin (2023) Factors affecting digital entrepreneurial intention among females. Final Year Project, UTAR.

Pang, Khar Yee (2023) A comparison between public hospital and private hospital facilities preerence among genaration z in Malaysia. Final Year Project, UTAR.

Pua, Casandra Kei Ying (2023) Factor affecting customer satisfaction in e-commerce. Final Year Project, UTAR.

Q

Quek, Hui Ling (2023) Influential factors of online scam awareness among generation X in Malaysia. Final Year Project, UTAR.

S

Seow, Lai Yeow (2023) The role of technology orientation and big data analytics (BDA) adoption on the business performance among Malaysian SMEs: Mediating role of competitive advantage. Final Year Project, UTAR.

Soong, Vai Ven (2023) Factors of social media influencer on online purchase intention among generation Z. Final Year Project, UTAR.

T

Tan, Yong Jinn (2023) Effects of greenwashing on financial performance in Malaysia. Final Year Project, UTAR.

Teh, Shirley Ling Jie (2023) Employee's perspective: an empirical study of training effectiveness. Final Year Project, UTAR.

Tham, Shu Wen (2023) Factors influencing consumers' intention and attitude towards eating green. Final Year Project, UTAR.

Tiew, Keh Yeng (2023) The influence of electronic word of mouth (ewom) on the purchase intention of technological gadgets. Final Year Project, UTAR.

V

Veshallini, Ravindran (2023) The influence of perceived of usefulness perceived ease of use and perceived security on repurchase intention. Final Year Project, UTAR.

W

Wong, Chui Yi (2023) Influence of consumer's knowledge in skin care product on purchase intention. Final Year Project, UTAR.

Wong, Liana Jing Yi (2023) The moderators affect on the usage of mobile banking in Malaysia. Final Year Project, UTAR.

Y

Yap, Jee Yan (2023) Artificial intelligence(AI) in business and economics research: trends and future. Final Year Project, UTAR.

Yew, Jun Sen (2023) Do you want to buy an electric vehicle? examining the consumers' purchase motivation of electric vehicles. Final Year Project, UTAR.

Yong, Edmund Jung Lin (2023) Youth awareness on financial fraud in Malaysia. Final Year Project, UTAR.

Yong, Zi Yee (2023) Understanding tourists' motivation on wellness center in Malaysia. Final Year Project, UTAR.

This list was generated on Fri May 10 07:31:16 2024 MYT.